At General Mills Canada Corporation, we know that maintaining your trust requires that we protect your privacy. This Privacy Policy explains our online information practices at this website and the choices that you, as a visitor to this site, can make about the collection and use of your information.

Personal information we may ask you for and how we might use it

When you visit our website, we only collect personal information from you (such as your name, address, phone number, e-mail address, etc.) if you voluntarily provide it to us. Depending on the purpose for which the information was provided, we may use the information to communicate with you regarding our services, to provide you with other information or materials that you request, to customize your interactive experience, and/or to improve our service offerings.

How we use cookies and similar technologies

We may employ cookie technology, web beacons, transparent GIF images, and similar devices to facilitate site administration and navigation and to provide an enhanced online experience for our visitors. Information tracked through these mechanisms includes but is not limited to (1) a user’s IP address (e.g., yahoo.com - 192.168.1.1), (2) the type of web browser (e.g., Microsoft Explorer) and operating system (e.g., Windows or Linux) being used, (3) the pages of the site a user visits, and (4) other websites a user visited before visiting our site. These devices may also be used on our behalf by third parties managing our advertising on other websites to enable us to learn which advertisements bring visitors to our websites and to otherwise improve our online advertising.

Most browsers accept cookies automatically, but can be configured not to do so or to notify the user when a cookie is being sent. If you wish to disable cookies, refer to your browser help menu to learn how to disable cookies. Please note that if you disable cookies, you may be unable to access some customized features on our site.

Devices like web beacons and transparent GIF images are tiny or transparent graphics that allow us to count the number of users who have visited a particular web page or to access certain cookies. We may use these graphics on our websites to count users and to recognize users by accessing our cookies. Being able to access our cookies allows us to personalize our website and improve your experience at our website. We may also include these graphics in HTML-formatted e-mail messages that we send to determine which e-mail messages were opened.

When we might provide other parties with your personal information

We may provide your personal information to third parties who provide services on our behalf.

We reserve the right to transfer any information we have about you in the event that we sell or transfer all or a portion of our business or assets to a third party. We also reserve the right to share information within General Mills amongst our various businesses.

We reserve the right to disclose any personal information as needed if such information is requested by law enforcement agencies or if we are required to do so by law, regulation, subpoena, court order, or by a government entity. We also may disclose personal information to third parties if we have reason to believe that disclosing such information is necessary to conduct investigations of possible breaches of law or legal rights, to cooperate in any legal investigation, or to identify, contact, or bring legal action against someone who may be violating the terms of use of our site or any other terms applicable to any activity or feature of our site.

Links to other sites

Our site may contain links to the websites of our subsidiaries and affiliates, and to websites that are owned and operated by third parties. These other websites may have their own privacy policies and are not be governed by this Privacy Policy. We are not responsible for the privacy practices or the content of websites owned and operated by any such third parties. Other websites may collect and treat information collected differently, so we encourage you to carefully read and review the privacy policy for each website you visit.

Changes in our privacy policy

We reserve the right to change or replace this Privacy Policy at our sole discretion at any time. Please check back from time to time to ensure that you are aware of any updates or changes in this Privacy Policy. Unless stated otherwise, our current Privacy Policy applies to all information gathered via this site.

Your consent to the terms of this privacy policy

By using this website, you signify your assent to all of the terms of this Privacy Policy. If you do not agree with any term of this Privacy Policy, please do not use this site or submit any personally identifiable information.

How to contact us or withdraw consent

If you would like to withdraw your consent to the collection, use and/or disclosure of your personal information, if you would like to access and/or correct your personal information, or if you have questions or comments about this Privacy Notice, call us at 1-800-767-5350 and ask for the Privacy Officer or write to: Chief Privacy Officer, General Mills Canada Corp., 5825 Explorer Drive, Mississauga, Ontario L4W 5P6.